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Post by account_disabled on Feb 22, 2024 8:28:44 GMT
the reader will start reading thinking that the article is relevant to them, only to find out that it has nothing to do with it. They'll feel cheated, and that's something you don't want to cause in your readers. You want your article to be read by someone who you know will get some value from it. That's why it's worth spending extra minutes, hours, and even days if you don't get the right title. Write to someone specific All the art of copywtiting is contained in understanding the emotional and psychological state of the readers. You have to be able to get inside their head and say Country Email List what they need. One way to do this is to write to someone very specific. This can be an avatar of your ideal customer that you have created, or a real person who fits your target group. Either way, imagine this person as you write. What is his/her problem? What experience does he have? How would you talk to him/her if you were sitting in a cafe? Once you clear that up, write to them. Ignore all your professionalism and grammar rules. Just write what you want as if you were there. Without a doubt, your writing will become more personal and you will create a stronger connection with your readers. It will feel like you're talking to them, because you kind of are. It's the kind of writing your audience will read, share, and buy. The simpler - the better! One of the biggest mistakes a copywriter can make is over- the message confusing.
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